Kincora
Mixed-Use Community Marketing
& Social Strategy
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Social Media Copywriting + Content Management
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Image Sourcing + Visual Storytelling
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Reels & Video Creation (Property Highlights + Lifestyle)
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Paid Social Campaign Management + Optimization
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Community Management + Online Lead Engagement
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Assisted with Brand Voice + Messaging Development
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Collaborated on Launch Strategy + Digital Rollout
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Hashtag Strategy + Local Audience Targeting
Project Scope
Kincora is a 424-acre mixed-use development located in Loudoun County, Virginia, blending residential, retail, commercial, and civic spaces with parks, trails, and a strong connection to nature. With a focus on building a vibrant live-work-play community, the brand needed to resonate with potential residents, businesses, and event-goers alike.
Our team was brought in to elevate Kincora’s digital presence, promote events, and shape a brand identity that matched the scale and vision of the project. I led social media strategy and execution, developed creative content, and supported ongoing community engagement and brand development efforts.